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SEO Included — No SEO Retainer to Get Started

Web Design That
Ranks on Google
From Day One

Most agencies build your site — then charge $150–$500 a month for SEO. Stanford Keen includes professional SEO in every website we build. One price. No SEO retainer to get started. Because rankings alone don’t pay the bills — a website only works if it makes your phone ring.

What’s Included

Based in Ocala, FL  ·  Serving businesses nationwide  ·  All work done remotely

What Every Build Includes

Keyword research for your market & location
Title tags & meta descriptions — every page
Schema markup (structured data for Google)
Google Search Console setup & verification
XML sitemap created & submitted to Google
Mobile-first design (Google ranking factor)
Heading structure & image alt text optimized
Monthly SEO retainer $0
$0
SEO retainer
to get started
7+
SEO deliverables
per build
100%
Remote-friendly
nationwide
4–8
Weeks to first
Google impressions

The Hidden Cost of Web Design

Most Agencies Are Selling You a Subscription

The website build is step one. What they don’t say upfront is what comes after.

The Typical Agency Model

Build fee — then the bills start

SEO is not included. It never was.

SEO sold as a monthly retainer ($150–$500/mo)
No SEO = your site sits on page 10 of Google
Pay every month or lose your search visibility
The agency profits as long as you keep paying
Small businesses often pay $1,800–$6,000/year just for SEO
Stop paying — and lose the rankings you paid for

The Stanford Keen Model

One price — site + SEO, fully done

No SEO retainer to get started. No add-ons.

SEO is built into every website during the build
Your site launches optimized and ready to rank
No SEO retainer to get started — ever
Your text and images are yours — we build the site around what you already own
Built for small businesses that want results, not invoices
Your site launches optimized — rankings grow from the foundation we build together

The SEO Deliverables

What “SEO Included” Actually Means

Not a plugin. Not a checkbox. Real hands-on SEO work built into every page of your site.

Keyword Research

We research the actual search terms your target customers use — then build every page around those terms so Google knows exactly who to send you.

On-Page Optimization

Every page gets a crafted title tag, meta description, H1–H3 heading structure, and optimized image alt text — the foundation of search rankings.

Schema Markup

We add Schema.org structured data so Google clearly understands your business, services, location, and FAQ content — an edge most sites don’t have.

Google Search Console Setup

We verify your site with Google so you can track impressions, clicks, and indexing from day one — not six months after launch.

Sitemap Creation & Submission

A clean XML sitemap is created and submitted directly to Google so your pages get crawled and indexed as fast as possible after launch.

Mobile-First Design

Every site is built and tested mobile-first. Google uses mobile performance as a direct ranking signal — your design choices affect where you show up.

Who We Serve

Built for Small Business Owners Nationwide

If you run a small business, startup, or home-based operation and need a website that actually gets found — this is exactly what we do.

Home-Based Businesses

Look as professional as any brick-and-mortar, built to be found in your service area.

Startups & New Businesses

Launch with a real online presence — SEO-optimized before you even open the doors.

Service-Based Businesses

Contractors, cleaners, appraisers, consultants — any service business that needs to rank and get calls.

Niche & Specialty Industries

Equestrian, real estate, movers — niche-specific sites built to dominate their category.

All work done remotely — phone, email, and file sharing. We serve businesses anywhere in the United States.

The Process

From First Call to Live on Google

A simple, no-nonsense process designed for busy business owners.

1

Discovery Call

We learn your business, goals, and target customers in a free consultation.

2

Keyword Research

We identify the exact searches your customers use to find businesses like yours.

3

Design & Build

Your site is built with SEO woven into every page from the start.

4

Review & Approve

You review — we refine until it’s exactly what your business needs.

5

Launch & Submit

We go live, submit your sitemap to Google, and verify Search Console. Done.

Recent Work

Sites Built to Be Found

Every project ships with the full SEO build — keyword research to Google submission.

Web Design + SEO

Upper Level Carpet Cleaning

upperlevelmaintenance.com — Placerville, Ca

Web Design + SEO

Hollywood’s Best Movers Company

hollywoodsbestmoverscompany.com — Long Beach, CA

SEO & Rebuild

Andersen Real Estate Appraisal

andersenrealestateappraisal.com — Upland, CA

Common Questions

Straight Answers About SEO-Included Web Design

Yes — every single website Stanford Keen builds includes keyword research for your market, on-page SEO (title tags, meta descriptions, heading structure), Schema.org structured data, an XML sitemap submitted to Google, and Google Search Console setup. No add-ons, no upsells, no extra charges.

No. The SEO foundation — keyword research, title tags, meta descriptions, schema markup, sitemap, and Google Search Console setup — is built into your site at no extra charge. You launch ready to rank without paying a monthly SEO fee just to get started.

Some clients later choose to add ongoing SEO work — rank monitoring, content updates, responding to algorithm changes. That is a separate optional service, not a requirement. You decide if and when that makes sense for your business.

Absolutely. Stanford Keen works with small businesses anywhere in the United States. Everything is handled remotely — phone calls, email, and file sharing. Where you are located doesn’t affect what we can build for you.

It means your site launches with real, hands-on optimization built in — keyword research specific to your business, properly written title tags and meta descriptions for every page, correct heading structure, Schema.org markup, a submitted sitemap, and Search Console verification. Your site is ready to compete in search from the day it goes live.

Most new websites start appearing in Google Search Console within 4–8 weeks of launch. Ranking position builds over time as Google crawls and evaluates the site. Local markets and niche industries often see results faster than broad national searches.

We specialize in small businesses, startups, and home-based businesses across any industry — service businesses, equestrian and horse operations, real estate appraisers, moving companies, contractors, consultants, and more.

Ready to Rank?

Get a Website That Works —
SEO Included, No Retainer to Get Started

Let’s talk about your business and what a properly built, SEO-optimized website can do for you.

(352) 322-8571

No commitment. No pressure. Just a conversation about what your business needs.